Jud VanZee

Text Message Commerce

Resources to help Online Retailers combat Shopping Cart Abandonment with Text Messaging

Top 10 Text Messages that Sell

In today’s world, the text message seems to be the reigning King of Communication. Text messages that sell could be a diamond in the rough for your business. Email marketing and even phone calls have become mostly unwanted spam, and sometimes even scams. Most people open only 3% of their emails and if someone doesn’t recognize a phone number, you can typically forget about them answering that..

SMS eCommerce vs MMS eCommerce

In today’s fast-paced, high tech age, being noticed among all your competitors can seem like a nearly impossible task. There are so many avenues to get your message across to your customers like traditional tv advertisements, mailers, email marketing, online advertisements, and text messages. Text message marketing is proving to be one of the fastest, more effective marketing tools to reach your..

Text Commerce is Coming. Are you Ready?

The 90s are all the rage right now, thanks to Visco Girls. They’re bringing back scrunchies, baggy sweatshirts with shorts, and anything else they consider “retro.” This trend makes me think back to that time and start to wonder what else might be making a come back.

How Many Shoppers Sign Up for eCommerce SMS Notifications?

When looking to implement a new marketing strategy such as a SMS service for eCommerce, it is important to know just how successful the campaign could be for your business. With the rise of customers ignoring traditional phone calls and marketing emails, retailers need a new way to reach their customers, and SMS eCommerce notifications could be the answer.

SMS Service – Choosing the Right One for eCommerce

Text Message Marketing is becoming the newest, most effective way to communicate with your customer base. A growing number of consumers ignore marketing emails and phone calls, however, most people check their text messages within minutes of receiving one. In a number of surveys in recent years, consumers have shown that when they have opted-in, they will respond positively to text message..

How Are You Opting Your Customers Into Text Messages?

The world has become highly connected, and it is almost impossible to find a person who does not have a mobile device on them at all times. Chances are, most of those people have the device in hand, and looking at it. The interesting part of this, however, is that the majority do not actually answer the phone when it rings. As many as 68% of people actually prefer text message communication to..

Opt-in for Shipping Notifications is Key

Americans are shopping online at a growing rate every year. With the convenience of eCommerce retailers, consumers can easily order the vast majority of what they need from gifts to groceries with just the click of a button, saving them time and, quite often, money. The rise of online shopping has equated to well over 11 billion packages shipping out each year through USPS, FedEx, and UPS.

Online Consumers Want More Personal Service

In an age where life moves at a faster pace than ever before, packages can be ordered and delivered in under 24 hours, and information is quite literally at our fingertips, it can seem like consumers are more interested in speed and efficiency than anything else. However, studies are proving that customers are growing more frustrated with computer automated, quick service and looking for more..

Online Shopping Habits of Millennial Buyers

It is impossible to turn on the news these days without hearing about the changing retail landscape. Brick and mortar stores are shutting down at an increasing rate, as the shift to online shopping becomes more prevalent. Retailers who don’t adjust to the changing shopping climate cannot compete. While many factors are driving the changes, one of the largest contributing elements could be the..

What is Text Message Commerce?

Once upon a time, most business and customer service matters were handled over a phone call. Telephones, specifically home phones, were so ingrained into the American family that it was considered rude not to answer the phone. When the phone rang, it was a race to see who could answer and who was on the other line. If it was a company calling, it was a real person offering a real customer service..